The advertisement for raffle tickets promises help for unfortunate creatures. Which appeal is being employed here?

The choice of appeal being used in the advertisement for raffle tickets, which promises help for unfortunate creatures, is an appeal to pity. This type of appeal aims to evoke sympathy and compassion from the audience, encouraging them to take action—such as purchasing raffle tickets—by highlighting the suffering of others, in this case, the creatures in need.

The use of emotionally charged language and imagery related to the "unfortunate creatures" effectively stirs feelings of concern in potential buyers. This emotional response is designed to persuade them that by participating in the raffle, they would be contributing to a cause that alleviates suffering, thus reinforcing the notion that their contribution will have a positive impact on the welfare of those who are vulnerable or in distress.