What argument style is used when claiming that a hat makes someone look like a Wall Street executive?

The argument style that states a hat makes someone look like a Wall Street executive employs an appeal to flattery. This persuasive technique aims to enhance the recipient's self-image by associating them with a desirable trait or status, in this case, the image of a successful Wall Street executive. By suggesting that wearing the hat conveys this particular image, it flatters the person, as it implies they possess characteristics or a lifestyle that are highly esteemed in society.

This form of argument is effective in influencing people's decisions or actions because it taps into their desire for social approval and prestige. The comparison to a Wall Street executive suggests sophistication, wealth, and power, characteristics that many people aspire to.

This differs from other styles such as folksy appeal, which connects with the audience through relatable, simple language; join the bandwagon appeal, which persuades by encouraging conformity; and appeal to authority, which relies on endorsements from recognized experts or figures. Each of those styles serves a different purpose in persuasion and is not applicable in the context of claiming a specific fashion item creates an esteemed image.