When someone complains about missing out on an exciting movie, what propaganda technique is being utilized?

The situation described—someone expressing regret about missing out on an exciting movie—best exemplifies the "Join the Bandwagon Appeal." This technique leverages the idea that people should join in on something popular, suggesting that if many others are enjoying a film, it must be worthwhile. The emotional response tied to feeling left out or missing out on a shared cultural experience helps to strengthen the appeal.

This technique plays on the social desire to belong and connect with others, which can influence individuals to see the film in order to avoid feeling excluded from a collective enjoyment. By framing the film as part of a larger phenomenon that others are experiencing, it encourages participation based on social conformity and the fear of missing out.