Which persuasive technique does the TV ad for ClearSkin primarily use?

The persuasive technique used in the ClearSkin TV ad primarily focuses on the Join the Bandwagon Appeal. This technique encourages consumers to adopt a product based on the notion that many others are already using it and benefiting from it. By showcasing testimonials or images of satisfied customers, the ad creates a sense of community and social proof, suggesting that using ClearSkin is a popular choice among individuals who desire clear skin. This approach taps into the audience's desire to fit in and be part of a larger group, making them more likely to trust and try the product themselves.

In contrast, other options such as Appeal to Prestige would focus on elevating the product's status or luxury branding, while Appeal to Ridicule may mock competitors or alternatives rather than promote the product itself. The Appeal to Flattery would involve complimenting the audience or insinuating that using the product makes them superior or more attractive. Therefore, the Join the Bandwagon Appeal effectively drives home the message that ClearSkin is the choice for those who want clear skin, leveraging social influence to persuade potential customers.